This video powerfully reminds the ad industry that women are not objects

This video powerfully reminds the ad industry that women are not objects

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A new campaign is tackling how women are depicted in ads — and it’s using a simple Google search to start the conversation

On Nov. 18, 2015, ad executive Madonna Badger Googled “objectification of women” as part of a campaign called #WomenNotObjects, turning up years’ worth of sexist ads that hypersexualize and objectify women’s bodies for marketing. In a new video released this month, the campaign spotlights some of these ads, with women sarcastically confronting the images for their harmful depictions

The ads featured, many from well-known brands such as DirectTV, Tom Ford and Post-It, are shocking and sigh-worthy — and all too common. The video itself shines a light on just how ridiculous these ads can read — like conflating oral sex and sandwiches, for example, in reference to a highly criticized Burger King ad that was pulled from public circulation in 2009 after mass outrage. Read more…

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Source: Mashable 3d printer
This video powerfully reminds the ad industry that women are not objects

This innovation is a 'light at the end of the tunnel' for more than 1.3 billion impoverished individuals

This innovation is a ‘light at the end of the tunnel’ for more than 1.3 billion impoverished individuals

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Think about the things you couldn’t live without

Perhaps the first thing that comes to mind is a luxury item, like a car, smartphone or even a television. Or maybe you’re a little more practical, thinking of food, water or shelter. But what about something simple — something so fundamental to daily life that it’s easily taken for granted — like light?

According to the World Bank, a staggering one in seven people across the world live without electricity. So when the sun sets in the evening, more than one billion people may face a darkness they can’t escape by merely flipping on a switch

Instead, those without electricity are forced to lean on more basic solutions, like kerosene lamps. And that’s the real heart of the problem Read more…

More about Energy, Electricity, Us World, Social Good, and Brandspeak
Source: Mashable 3d printer
This innovation is a ‘light at the end of the tunnel’ for more than 1.3 billion impoverished individuals

'CodeGirl' director Lesley Chilcott on tackling gender issues in tech

‘CodeGirl’ director Lesley Chilcott on tackling gender issues in tech

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CodeGirl director Lesley Chilcott speaks about the social change she wants her new film, which premiered on YouTube and Mashable, to bring about in the tech industry.

Watch the full-length film for free: http://on.mash.to/1SGj5TH Read more…

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Source: Mashable 3d printer
‘CodeGirl’ director Lesley Chilcott on tackling gender issues in tech

9 innovative schools looking to redefine public education in the U.S.

9 innovative schools looking to redefine public education in the U.S.

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Public schools are often criticized for not keeping up with student needs — and that’s hard to refute.

In a world of constant change, the majority of public schools have remained rather unchanged for decades. The structure is so standard that the public school you attended probably looked a lot like the schools your parents and grandparents attended — even if they did walk uphill both ways in the snow to get there.

But the needs of students are ever-shifting — and public schools are struggling to keep up Read more…

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Source: Mashable 3d printer
9 innovative schools looking to redefine public education in the U.S.