Building a business: Why you should get married to your problem, not your solution

Building a business: Why you should get married to your problem, not your solution

Dba-thumb

Feed-twFeed-fb

This article is part of DBA, a series on Mashable about running a business that features insights from leaders in entrepreneurship, venture capital and management.

It’s easy to get caught up in building the perfect solution. Many entrepreneurs want to be responsible for putting the newest, shiniest product out in the market. The trouble is, that’s not a sustainable model for building a business.

No matter how sophisticated your product may be, your audience isn’t going to buy it if it doesn’t solve a real problem.

So, before heading to the drawing board to sketch out your perfect solution, first focus on understanding the complexities of your problem, find customers dealing with that problem and then build the most viable solution for those customers. Read more…

More about Business, Entrepreneurship, Dba, Small Business, and Startups
Source: Mashable 3d printer
Building a business: Why you should get married to your problem, not your solution

This 3D printing pen allows you to draw in thin air

This 3D printing pen allows you to draw in thin air

B-roll.00_56_50_21.still015

Feed-twFeed-fb

Promoted by Visa

Maxwell Bogue, Daniel Cowen and Peter Dilworth began a Kickstarter campaign in February of 2013 for the 3Doodler – the only 3D printing pen in existence. After the success of the campaign, 3Doodler went on to build their company and improve their product. And now, the 3Doodler 2.0 is available on the recently launched Mashable Shop. The shop, powered by Visa Checkout, includes a multitude of products for tech-lovers everywhere, along with some exclusive Mashable gear. 

Read on, and watch the video below, to learn just how this innovative gadget was brought to life. 

Penception

Development of the 3Doodler Read more…

More about 3d, 3d Printing, Small Business, Startups, and Tech
Source: Mashable 3d printer
This 3D printing pen allows you to draw in thin air

This is what Google Glass 2.0 looks like

This is what Google Glass 2.0 looks like

Google-glass-mashable-9-2

Feed-twFeed-fb

Google’s not done with Google Glass just yet. We finally have our first look at what the rebooted augmented reality glasses will look like. Spoiler alert: Not very different.

The first images of Google Glass 2.0 have appeared online courtesy of documents posted to the Federal Communications Commission website.

The augmented reality glasses shown in the images are reportedly for the Google Glass “Enterprise Edition,” the rebooted version of Glass being worked on by Tony Fadell and his team

Whereas the original Google Glass “Explorer Edition” was aimed at consumers, the Explorer Edition is designed to help in the workplace. As previously reported, the new version of Google Glass has a larger glass prism, a faster Intel Atom processor, 5GHz Wi-Fi for more bandwidth-intensive tasks such as video streaming, and a more rugged and waterproof design. Read more…

More about Google, Wearables, Leak, Small Business, and Tech
Source: Mashable 3d printer
This is what Google Glass 2.0 looks like